twebevent lessons learned

twebevent_faviconFriday, August 7 was the first live trial of twebevent (read overview here) for #bizbutterflies at ISES EventWorld (archive available here).  Several lessons were learned from the experience and some of the audience provided their feedback.  The live session was simulcast via two online channels.  One through twitcam and the other through twebevent.  The audience began somewhat split between the two platforms, but it was clear early on that the twebevent chat was more active and so the twitcam audience migrated to twebevent.

Some pros and cons to each platform:

  1. twitcam allows you to broadcast your webcam.  twebevent does not CREATE a broadcast, but it can consume twitcam video streams or video streams from ANY video streaming provider (, Qik,, etc…).  While twebevent is more flexible/powerful, twitcam requires one less step and so is easier to broadcast
  2. twitcam shows tweets that contain the twitcam event URL.  twebevent shows tweets on the host’s desired hashtag – It seems that expert Twitter users prefer hashtag based Twitter chat
  3. Video NEXT to chat (twitcam) is preferred to video ON TOP of chat (twebevent)
  4. Hosts like the rich text space that they get on twebevent (left of video).  There is no equivalent on twitchat
  5. twebevent allows for far more characters per tweet.  This is because twitcam auto-attaches both the twitcam URL and the host Twitter handle with every tweet.  twebevent just auto-attaches the hashtag.  Note: twebevent allows audience to tweet the event URL via a “Tweet this Event” button, but it is separate from the chat.

Some lessons learned for next time

  • The best broadcasting combo might be procaster/twebevent  Like twitcam, procaster also streams for free into livestream.   But, procaster also provides the ability to merge the presenter and their slides into one video stream.  The host can grab the embed from livestream to place into twebevent
  • Important to have a static URL that one can advertise WELL ahead of the event.  Changing URL’s creates confusion
  • motion sensitive webcam, while better than a static webcam, is still not ideal.  Best to have someone manning the camera to follow the appropriate speaker.

Open items

  • Need to test twebevent with Apple/Mac computers
  • Need to check with TweetChat if they can make a narrower version so that video and chat can go side by side in twebevent
  • Would be nice to allow a preview video in twebevent that is available to play until the appointed time for the event

All in all we are extremely happy with the first trial of twebevent.  It seemed to be the platform of choice for the online audience.  We have lots of improvements in mind and we look forward to partnering with the #eventprofs community to meet as many of their needs as possible.



One response to “twebevent lessons learned

  1. I would love to receive an upcoming events in the next future.

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